television

Stella Artois: Dial Hard

Via Creativity: Mother and Stella re-do contemporary cinema hits in the style of French New Wave. Love it. Draw the audience in with humor, intelligence, art, and a great concept. Product placement comes second. Brilliant editing. Here Inspector MeQlain battles wits with Simone says. More at smoothoriginals.com.

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New Hovis Ad

I don’t think I’ve ever had Hovis or heard of it before coming across this today. But I won’t forget it now. This ad does what it takes to make a brand memorable. Creates a story and focuses on emotions, humanity, and human engagement. The brand comes last, yet its there the whole time. The [...]

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The Newest Microsoft Ad–No Jerry Seinfeld

The latest Microsoft ad picks up where the last one left off, by continuing the message that the PC is the people connector apparatus of the Everyman. There’s no Jerry, but once again we have geek-turned-business-tycoon-turned-billionaire-turned-philanthropist-turned-regular-guy–Bill Gates. Connect that.

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Microsoft: New Family

Abbott? Costello? Sorry fellas. There’s a new comedic duo taking over. Jerry Seinfeld and Bill Gates. The Crispin Porter + Bogusky factory are working hard to restore the Microsoft brand image after all the slaps its taken from the Apple Get a Mac ads developed by TBWAMedia Arts Lab. The first ad from this $300 [...]

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