music

Live from Daryl's House: John Oates — The House Inspection

Okay, I’ll admit it. I’m a total Hall & Oates junkie. No doubt, they may in fact be one of the most overplayed groups of all times, but, for good reason. They’re some serious old school artists and their Rock and Soul flavor was everywhere when I was growing up in eastern Pennsylvania. For my [...]

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Radiohead Successfully Redefines Music Sales

This proves that if you have great creative, it will sell. That’s how you build a brand. Simple. Radiohead kicked off a trend last year when it released “In Rainbows” at pay-what-you-wish pricing, but whether the initiative gleaned more than just goodwill wasn’t clear. Until now. This week, Warner Chappell said that people purchased 1.75 [...]

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Beastie Boys Vote Tour

Message. And timing. Successfully communicating and spreading any idea is about having a message that will get the attention of your audience. Then sharing it in the right way at the right time. The Beastie Boys have always excelled at this. Beastie Boys draft stars for "Vote" tour – Yahoo! News: “NEW YORK (Billboard) – [...]

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On Common Ground with Microsoft

Yesterday, AdAge.com published an article about hiphop rapper extraordinaire Common teaming up with Microsoft to promote Zune. Common talks about the way in which rap artists have warmed up to working with brands, even though corporations were viewed as an evil part of the establishment when hiphop was being born. What’s changed? Common talks about [...]

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